Lessons learned:
1. PR research in the real world is fast paced. I haven't seen anyone work so hard since my 1st year in the PhD during final exams.
2. The issues are complex: It is not just counting media hits (you know that). It is understanding the client issue to in-depth.
3. It is actually quite fun: Forget your old text book.
4. Downtown Ann Arbor is actually quite nice: Its actually much nicer than Urbana-Champaign (oops).
On #4... Owen, you always were really funny in class. Good to see you are keeping up your part time job as a comedian; you've got to pay the bills somehow right?
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